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PENNY ARCADE
Media Kit
### The Who
Penny Arcade is an entertainment media company with various properties, including the Penny Arcade comic, PAX, PATV, PA Report, The Trenches, and Child’s Play.
### The Why
Penny Arcade was in need of a media kit that was both concise and informative, in order to effectively support their sales initiatives.
### The How
I worked alongside copywriter Paul Hughes to create a robust 40+ page media kit that displays the multiple facets of the Penny Arcade empire.